About the project

Glam-o-cases focus on glamorizing Smartphone – designs that appeal ambiguously!

Glam-o-cases are a largest provider of Smartphone cases. The concept of attractive, designer and customizable Smartphone cases is gripping as a fashion statement among youngsters with its unique product line of latest trend at unbeatable prices.

Glam-o-cases have taken the revolutionary approach to create products in house and sell directly to customers. It’s a no-middleman, no-rentals, no-markups business model, which is centered on selling straight to customers online. The website also deals in customizing designs for 3D cases, Mugs , t-shirts and other gadgets etc.
Objective and context:

  • To reach the target, among youngster and to ensure that the right design and price would be delivered in the most relevant way possible with every single order placed by the client.
  • The app’s famous customizing feature, “Make your case”, was used to get organic traffic.
  • With every new cell phone model launch the website is updated with a specific and limited offer cover design and theme selection with unique creative tailored to the specific cell phone. This was a 100 percent online campaign.

Creative Strategy:

  • Glam-o- cases was developed by Code Serve to attract organic traffic.
  • A unique concept of “Make you case” by uploading any image, styles and designs for every age group.
  • The website was developed into a user-friendly and beautiful and attractive graphic design. The cover designs were developed keeping in mind the latest trends.
  • The website was promoted with social media engagement where the audience could give their inputs and creativity.